The Royal Bank of Scotland has launched a major staff recruitment campaign on bus tickets in Edinburgh. The tickets will be in distribution for one month on Lothian buses and follow on from several extremely successful recruitment campaigns on bus tickets.
An earlier bus ticket recruitment campaign in Edinburgh for Standard Life Bank resulted in hundreds of applications. Managing director of Standard Life's Edinburgh-based operation said, "We were looking for something different from the usual forms of recruitment advertising. There has been a tremendous response from the public"
Over 2 million Royal Bank of Scotland tickets will be distributed throughout the Edinburgh region.
The campaign was booked by Blade.
