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BemroseBooth
News Intelligence Centre |
| Telecom news articles. ........Date:
4/1/2004 RICH GUY launches the first mobile phone-based chat community for a luxury magazine Source:http://www.prweb.com, Source date: RICH GUY Magazine is pleased to announce that it has launched the first mobile phone-based chat community for a luxury magazine in North America through RICHGUY.COM, one of the top luxury websites on the Internet. Working with On2Chat, the North American chat network, RICH GUY is providing its audience base with a new way to communicate and keep up on the latest luxury trends and news that affects them. Bassam Al-Sarraj, RICH GUY's Publisher believes that wireless chat will be a very useful forum for his audience, “Mobile chat is instant and anonymous. That means our audience can communicate with each other to get instant feedback from their peers in what is a relatively small community". Mr. Al-Sarraj goes on to say that he thinks this will be a great forum for his audience to talk to each other about the latest in luxury and exotic cars, private planes and the luxury lifestyle in general. "In having an always-on community, I don’t have to be at my desk to ask a question about a new luxury car, I can do it while I am at the dealership, and get some feedback right away from someone who actually owns one.“ Phil Cohen, President of Mobile Reach Media, which owns and operates On2Chat, believes that the two companies working together is a win-win situation . Says Cohen, "RICH GUY brings a great new community to the On2Chat system. Because the community has such specific interests, we believe that mobile chat is a perfect fit." RICH GUY is a luxury lifestyle magazine featuring all the toys and joys of life and is aimed towards the young affluent male.
Contact :
On2Chat (www.on2chat.com/) is a North American mobile phone chat network, which works with major entertainment-oriented brands to help them extend their communities using wireless technology. On2Chat is owned and operated by Mobile Reach Media Inc., a full service mobile application provider (www.mobilereachmedia.com/).
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