A sell out event in 2005, the DMA's Annual Email Marketing Conference is taking place on 22 March at The Ambassadors, Bloomsbury

This year's Annual Conference provides practical guidance for client and agency personnel on how to deliver effective, creative and compliant email marketing. Featuring case studies from Audi, Eurostar, John Lewis, Hewlett Packard and Renault, this conference provides delegates with an excellent opportunity to hear from industry experts about highly successful email marketing campaigns.

Chris Combemale, Conference Chairman and Chair of the DMA Email Marketing Council commented, “Email marketing is a rapidly changing and dynamic communications channel. As the challenges facing the industry continue to evolve it is vital to keep up-to-date on key issue affecting the industry. Areas such as broadband, deliverability and multi-channel need to be understood if companies are to keep ahead of the game and produce excellent campaigns that succeed in overcoming these hurdles and aid in the development of email marketing.”

Covering everything from creativity in email marketing to measurement, tracking and analysis, this one-day Conference is a must for anyone involved in managing email campaigns, collecting and using customer data for email marketing purposes and for those who want to ensure they are complying with current legislation and using email marketing to its best effect.

This event follows the launch of the DMA's latest National Email Benchmarking Report which amalgamates data from Quarters one to three of 2005 to provide up-to-date information on trends in email marketing and the key issues that need to be addressed.

Such trends and analysis of the market will be covered by the various industry experts speaking at this year's Conference.

Speaker List

Ian Jindal, Group e-Commerce Director, Littlewoods Shop Direct

Andrew Wythes, Customer Database Strategy Manager, Eurostar

John Ashton, Marketing Development Manager. John Lewis Direct

Martin Aylward, Marketing Planning Manager, MORE TH>N

John Nugent, Managing Director, DoubleClick Email Solutions

Peter Riley, Creative Partner, 20:20 London

Rob Chandler, Head of Data Planning, Publicis Dialog

Bo Hellberg, Creative Director, Digital Ogilvy Group

Steve Cox, Deliverability Manager, Maestro Interactive

Chris Combemale, C.O.O. Emailvision, Chair, DMA Email Marketing Council

David Hughes, Strategic Consultant, Emailvision

Stephen Groom, Partner, Osborne Clarke

Simone Barratt, Managing Director, e-Dialog UK

Brian O'Sullivan, Director, EDR

Tickets for the DMA Annual Email Marketing Conference cost £195 + VAT for DMA members and £255 + VAT for non-members. To book your place, please contact Pippa Simmons on 020 7291 3344 or email pippas@dma.org.uk.

For further information please contact:

Liz Bastone

DMA PR Manager

Tel: 020 7291 3315

Email: liz@dma.org.uk