Venu Menon, Head of MMI Consumer, and Mike Lee, Head of MMI Logistics, explained that the newly-styled vehicles are scheduled to offer more efficiency in servicing their customer all over the UAE. The total number of vehicles owned by MMI exceeds 50, and include vans, cars, distribution vehicles, mobile food storage units and refrigerated trucks.

"Our vehicles run the gamut of supply chain management tasks – from delivering temperature controlled foodstuffs to hotels, to distributing the household brands we represent at supermarkets; and from picking up time-bound containers at ports to stocking up warehouses belonging to our international principals," explained Lee. "It is a distinct business advantage to have one of the most sophisticated delivery vehicle fleets at our access, and this advantage is easily translated into increased customer satisfaction, " he sated.

MMI Consumer is one of the UAE's leading distributors of fast moving consumer goods, providing comprehensive sales, distribution and marketing services to a range of international and regional clients. MMI Logistics is one of the Gulf region's largest supply chain management companies, providing transportation, warehouse and fleet management, inventory replenishment and order-processing.