Golley Slater will conduct research into the type of events needed in the northern region, promote the Region's Annual Ball and will carry out a quarterly 'call and care' programme for existing members.
Karen Millett, DMA North Regional Manager, commented, "We are delighted to have teamed up with Golley Slater and look forward to working with them over the forthcoming months to build on the success of DMA North activities."
Ron Moody, MD of Golley Slater Telephone Marketing said, "The DMA is committed to providing high levels of customer service to its members and the diverse programme that we are putting in place will enhance this provision on various fronts. Direct Marketing is a substantial part of our own group marketing services portfolio and we view the appointment as a natural fit in terms of helping the DMA achieve its overall objectives."
The DMA in the North represents 180 members at a local level and has a council made up of nineteen industry experts. As well as running a comprehensive programme of events such as the North Ball, the Council focuses on key areas such as business development, best practice, training and governance.
For further information please contact:
Liz Bastone
DMA PR Manager
Tel: 020 7291 3315
Email: liz@dma.org.uk
