The Direct Marketing Association (DMA) List and Database Council today announced that Deb Goldstein, president, IDG List Services, will be the recipient of The DMA List Leader of the Year Award. The award, which recognizes outstanding contributions to the list and database industry, will be presented at the List Leader of the Year awards dinner taking place on August 4, 2005, at the Marriott Marquis in New York City.
“I am thrilled with Deb’s selection for this prestigious award,” said Linda Huntoon, chair of The DMA List and Database Council, and executive vice president of Direct Media. “Deb has always gone out of her way to serve the industry — first in the emerging high tech arena, and now in the e-commerce world. ”
As an employee of IDG List Services for 19 years and its current president, Goldstein has built her business unit from a list management operation of 10 lists to 80 lists today that represent IDG and non-IDG clients — both postal and e-mail.
In February 1995, she launched a brokerage division, which currently has more than 65 clients. Goldstein has taken a leadership role in the promotion of best practices in e-mail marketing as IDG List Services launched the first ethical response-based e-mail rental program on the list market in August 1996.
Goldstein also demonstrates leadership and dedication to the direct response industry as a member of the List and Database Council, and is on the Board of Directors of the List Leaders Group. “Deb represents her company, her industry, and her colleagues with the highest standard of professionalism, and the list industry is very fortunate to have her among us,” adds Huntoon.
For more information and to register for The DMA List Vision Conference 2005, and to purchase tickets for the List Leader of the Year Awards Dinner, please visit www.the-dma.org/conferences/dmalistvision/ or telephone 212.790.1500.
About The DMA
The Direct Marketing Association (www.the-dma.org/) is the leading trade association for businesses and organizations interested in direct, interactive, and database marketing, which in 2004 generated more than $2.3 trillion in US sales, including $143.3 billion in catalog sales and $52.5 billion in Web-driven sales. In addition to catalogs and the Web, DMA members employ a wide variety of marketing media, including mail, e-mail, telephone, newspapers and magazines, interactive television, and radio, among others. Founded in 1917, The DMA today has more than 5,200 corporate, affiliate, and chapter members from the US and 44 other nations, including 55 companies listed on the Fortune 100. Reflecting the significant and growing role that direct marketing plays in today's advertising mix, The DMA's membership represents marketers from every business segment, including catalogers, Internet retailers, retail stores, nonprofit organizations, advertising agencies, financial services providers, book and magazine publishers, book and music clubs, industrial manufacturers, and a host of other vertical segments, as well as the service industries that support marketers.
About International Data Group (IDG)
International Data Group (IDG) is the world’s leading technology media, research, and event company. A privately-held company, IDG publishes more than 300 magazines and newspapers including Bio-IT World, CIO, CSO, Computerworld, GamePro, InfoWorld, Network World, and PC World.
