Telia Mobile's launch of MMS now means that all three, Swedish operators have launched the service. In line with its competitors' strategies, Telia Mobile is also offering a free introductory period until 15 February 2003, after which it will cost SEK 3.80 per message, which is just SEK 1 less than Vodafone Sweden is charging. Tele2 launched its multimedia services in late November 2002, offering them for free until 28 February 2002. Unlike its rivals, Tele2 is yet to announce details regarding pricing .
Vodafone Sweden's free introductory period, runs only until 31 January 2003. Inter-networking agreements between the operators are not yet in place, though all three have hinted this will soon be possible.
Devine Kofiloto, Research Analyst; European Team has tracked interoperability MMS agreements in Europe. EMC World Cellular Data Metrics tracks MMSC contract award, launch status and tariffs among other mobile data indicators including MMS traffic for key European operators.
For more information on EMC World Cellular Data Metrics see: http://www.emc-database.com/website.nsf/index/WCDM_intro