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	Corporate Information Home Brand Essence CEO Introduction Company Overview The Future The Operating Board Corporate Contact International Visitors Careers Press Centre	M&S go on-line with BemroseBooth 21-01-2003 BemroseBooth has been instrumental in the re-introduction of an on-line Gift Voucher ordering system for Marks & Spencer. The website offers Gift Vouchers in £5, £10 and £25 denominations, with customers given a free choice of how the total gift is made up, to a maximum of £200 per order. Using advanced inkjet technology, BemroseBooth has created personalised individual gift voucher cards with a message of up to 60 characters. Customers can choose from eight bespoke designs, with further themed cards planned for key dates throughout the year. By applying complex data processing, BemroseBooth was able to allocate serial numbers to individual customers; data match this record to a personalised card and envelope and match a Royal Mail label for secure despatch. The system provides a daily despatch manifest that is used to cross-reference the number of parcels being despatched. Neal George, Corporate Gift Voucher Manager at Marks & Spencer commented; “Having worked with BemroseBooth for a number of years they were the obvious partner when we were looking for a company to handle all aspects of the fulfilment and data management of this exciting project. They provided a clear proactive focus, achieved all of the critical dates and were instrumental in the success of this launch in time for our peak trading period.” Andy Blundell Business Development Director at BemroseBooth, added: “We are very pleased to have delivered this solution to Marks & Spencer. More and more projects we handle in the retail sector require us to go well beyond the securely printed voucher, customers are demanding added value services that include mailing, fulfilment and call-centre support. ” Back to articles...	RFID centre Get the latest information on RFID technologies, products and markets. Supply Chain Services Learn more about our specialist print management solution. The business intelligence centre Read the latest news from your business area and search the extensive article archives. Our business newsletter Sign-up for our monthly newsletter, unique to your business area. It's informative and free.
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